Cravens, D. W. (2002). Strategic marketing management cases (7thed.). McGraw-Hill.
Chicagoスタイル(17版)引用形式Cravens, David W. Strategic Marketing Management Cases. 7thed. New York: McGraw-Hill, 2002.
MLA(9版)引用形式Cravens, David W. Strategic Marketing Management Cases. 7thed. McGraw-Hill, 2002.
警告: この引用は必ずしも正確ではありません.