McCarthy, E. J. (1982). Essentials of marketing. Richard D. Irwin.
Chicagoスタイル(17版)引用形式McCarthy, E. Jerome. Essentials of Marketing. Home wood: Richard D. Irwin, 1982.
MLA(9版)引用形式McCarthy, E. Jerome. Essentials of Marketing. Richard D. Irwin, 1982.
警告: この引用は必ずしも正確ではありません.