Cita APA

McCarthy, E. (1994). Essentials of marketing: A global-managerial approach. Irwin.

Citación estilo Chicago

McCarthy, E.Jerome. Essentials of Marketing: A Global-managerial Approach. Burr Ridge: Ill.: Irwin, 1994.

Cita MLA

McCarthy, E.Jerome. Essentials of Marketing: A Global-managerial Approach. Irwin, 1994.

Warning: These citations may not always be 100% accurate.