APA-viite (7. p.)

Stanton, W. J. (1991). Fundamentals of marketing. McGraw-Hill.

Chicago-viite (17. p.)

Stanton, William J. Fundamentals of Marketing. New York: McGraw-Hill, 1991.

MLA-viite (9. p.)

Stanton, William J. Fundamentals of Marketing. McGraw-Hill, 1991.