Stanton, W. J. (1991). Fundamentals of marketing. McGraw-Hill.
Tohutoru Kātū Chicago (17th ed.)Stanton, William J. Fundamentals of Marketing. New York: McGraw-Hill, 1991.
Tohutoro MLA (9th ed.)Stanton, William J. Fundamentals of Marketing. McGraw-Hill, 1991.
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