APA (7th ed.) Citation

Wells, W. (2006). Advertising Principles and practice. Pearson.

Chicago Style (17th ed.) Citation

Wells, William. Advertising Principles and Practice. New Delhi: Pearson, 2006.

MLA (9th ed.) Citation

Wells, William. Advertising Principles and Practice. Pearson, 2006.

Warning: These citations may not always be 100% accurate.