Burkan, W. C. (1996). Wide-Angle vision: Beat your competition by tocusing on fringe competitors, lost customers, and rogue employees. Wiley.
Citação norma ChicagoBurkan, Wayne C. Wide-Angle Vision: Beat Your Competition by Tocusing on Fringe Competitors, Lost Customers, and Rogue Employees. New York: Wiley, 1996.
Citação norma MLABurkan, Wayne C. Wide-Angle Vision: Beat Your Competition by Tocusing on Fringe Competitors, Lost Customers, and Rogue Employees. Wiley, 1996.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.