Style de citation APA (7e éd.)

Clow, K. E. (2003). Integrated advertising, promotion, and marketing communications. Pearson Education.

Style de citation Chicago (17e éd.)

Clow, Kenneth E. Integrated Advertising, Promotion, and Marketing Communications. Delhi: Pearson Education, 2003.

Style de citation MLA (9e éd.)

Clow, Kenneth E. Integrated Advertising, Promotion, and Marketing Communications. Pearson Education, 2003.