Clow, K. E. (2003). Integrated advertising, promotion, and marketing communications. Pearson Education.
Chicago Style (17. basım) AtıfClow, Kenneth E. Integrated Advertising, Promotion, and Marketing Communications. Delhi: Pearson Education, 2003.
MLA (9th ed.) AtıfClow, Kenneth E. Integrated Advertising, Promotion, and Marketing Communications. Pearson Education, 2003.
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