Παραπομπή σε μορφή APA (7η εκδ.)

Kotler, P. (1991). Marketing management: Analysis, planning,implementation, and control (7thed.). Prentice-Hall.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Kotler, Philip. Marketing Management: Analysis, Planning,implementation, and Control. 7thed. New Delhi: Prentice-Hall, 1991.

Παραπομπή σε μορφή MLA (9th εκδ.)

Kotler, Philip. Marketing Management: Analysis, Planning,implementation, and Control. 7thed. Prentice-Hall, 1991.