APA-ийн эшлэл(7 дахь хэвлэлт)

Rossiter, J. R. (1998). Advertising communications & promotion management. McGraw-Hill.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

Rossiter, John R. Advertising Communications & Promotion Management. Singapore: McGraw-Hill, 1998.

MLA -ийн эшлэл (9 дэх хэвлэлт)

Rossiter, John R. Advertising Communications & Promotion Management. McGraw-Hill, 1998.