Rossiter, J. R. (1998). Advertising communications & promotion management. McGraw-Hill.
Chicago-čujuhus (17. p.)Rossiter, John R. Advertising Communications & Promotion Management. Singapore: McGraw-Hill, 1998.
MLA-čujuhus (9. p.)Rossiter, John R. Advertising Communications & Promotion Management. McGraw-Hill, 1998.
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