APA (7. basım) Alıntı

Rossiter, J. R. (1998). Advertising communications & promotion management. McGraw-Hill.

Chicago Style (17. basım) Atıf

Rossiter, John R. Advertising Communications & Promotion Management. Singapore: McGraw-Hill, 1998.

MLA (9th ed.) Atıf

Rossiter, John R. Advertising Communications & Promotion Management. McGraw-Hill, 1998.