Cita APA

Peter, J. P. (1997). A preface to marketing management (7thed.). Irwin.

Citación estilo Chicago

Peter, J. Paul. A Preface to Marketing Management. 7thed. Ridge, Ill.: Irwin, 1997.

Cita MLA

Peter, J. Paul. A Preface to Marketing Management. 7thed. Irwin, 1997.