Peter, J. P. (1997). A preface to marketing management (7thed.). Irwin.
Chicago Style (17. basım) AtıfPeter, J. Paul. A Preface to Marketing Management. 7thed. Ridge, Ill.: Irwin, 1997.
MLA (9th ed.) AtıfPeter, J. Paul. A Preface to Marketing Management. 7thed. Irwin, 1997.
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