Brand management/

Benzer Materyaller

• Strategic Brand Management
  Yazar:: Lane Kellar, Kevin
  Baskı/Yayın Bilgisi: (2003)
• The philosophy of branding: great philosophers think brands/
  Yazar:: Braun, Thom
  Baskı/Yayın Bilgisi: (2004)
• Strategic brand management:building,measuring, and managing brand equity
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2013)
• Designing Brand Identity: an essential guide for the entire branding team/
  Yazar:: Wheeler, Alina
  Baskı/Yayın Bilgisi: (2018)
• Strategic Band Management : Building, Measuring, and Managing Brand Equity /
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2019)