Cita APA (7th ed.)

Seth, R. K. (1997). Marketing of banking services. Macmillan.

Cita Chicago (17th ed.)

Seth, Rajeev K. Marketing of Banking Services. Delhi: Macmillan, 1997.

Cita MLA (9th ed.)

Seth, Rajeev K. Marketing of Banking Services. Macmillan, 1997.