Citazione Stile APA (7a Edizione)

Cravens, D. W. (2009). Strategic marketing (9thed.). McGraw-Hill.

Citazione stile Chigago Style (17a edizione)

Cravens, David W. Strategic Marketing. 9thed. New York: McGraw-Hill, 2009.

Citatione MLA (9a ed.)

Cravens, David W. Strategic Marketing. 9thed. McGraw-Hill, 2009.