Citazione Stile APA (7a Edizione)

Peter, J. P. (1996). Consumer behavior and marketing strategy. Irwin.

Citazione stile Chigago Style (17a edizione)

Peter, J. Paul. Consumer Behavior and Marketing Strategy. Chicago: Irwin, 1996.

Citatione MLA (9a ed.)

Peter, J. Paul. Consumer Behavior and Marketing Strategy. Irwin, 1996.