APA (7th ed.) Citation

Mukerjee, K. (2009). Customer relationship management: :a strategic approach to marketing. PHI Learning.

Chicago Style (17th ed.) Citation

Mukerjee, Kaushik. Customer Relationship Management: :a Strategic Approach to Marketing. New Delhi: PHI Learning, 2009.

MLA (9th ed.) Citation

Mukerjee, Kaushik. Customer Relationship Management: :a Strategic Approach to Marketing. PHI Learning, 2009.