Cita APA (7th ed.)

Dyche, J. (2002). The CRM handbook: A business guide to customer relationship management. Pearson.

Cita Chicago (17th ed.)

Dyche, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. New Delhi: Pearson, 2002.

Cita MLA (9th ed.)

Dyche, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. Pearson, 2002.