Citace podle APA (7th ed.)

Clow, K. E. (2010). Integrated advertising , Promotion and marketing Communications (4thed.). Pearson.

Citace podle Chicago (17th ed.)

Clow, Kenneth E. Integrated Advertising , Promotion and Marketing Communications. 4thed. New Delhi: Pearson, 2010.

Citace podle MLA (9th ed.)

Clow, Kenneth E. Integrated Advertising , Promotion and Marketing Communications. 4thed. Pearson, 2010.

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