Boone, L. E., & Kurtz ,David L. (1998). Contempotary marketing (9th ed.). Dryden.
Citación estilo ChicagoBoone, Louis E., and Kurtz ,David L. Contempotary Marketing. 9th ed. NewYork: Dryden, 1998.
Cita MLABoone, Louis E., and Kurtz ,David L. Contempotary Marketing. 9th ed. Dryden, 1998.
Warning: These citations may not always be 100% accurate.