Pride, W. M. (1977). Marketing: Basic concepts and decisions. Houghton Mifflin.
Citación estilo ChicagoPride, William M. Marketing: Basic Concepts and Decisions. London: Houghton Mifflin, 1977.
Cita MLAPride, William M. Marketing: Basic Concepts and Decisions. Houghton Mifflin, 1977.
Warning: These citations may not always be 100% accurate.