APA (7th ed.) Citation

Muhlbacher, H. (1999). International marketing: A global perspective. ITB.

Chicago Style (17th ed.) Citation

Muhlbacher, Hans. International Marketing: A Global Perspective. London: ITB, 1999.

MLA (9th ed.) Citation

Muhlbacher, Hans. International Marketing: A Global Perspective. ITB, 1999.