Fletcher , J. E. (1981). Handbook of radio and tv broadcasting: Research procedures in audience, program and revenues. Van Nostrand Reinhold.
Chicago-Zitierstil (17. Ausg.)Fletcher , James E. Handbook of Radio and Tv Broadcasting: Research Procedures in Audience, Program and Revenues. NewYork: Van Nostrand Reinhold, 1981.
MLA-Zitierstil (9. Ausg.)Fletcher , James E. Handbook of Radio and Tv Broadcasting: Research Procedures in Audience, Program and Revenues. Van Nostrand Reinhold, 1981.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.