Fletcher , J. E. (1981). Handbook of radio and tv broadcasting: Research procedures in audience, program and revenues. Van Nostrand Reinhold.
Citação norma ChicagoFletcher , James E. Handbook of Radio and Tv Broadcasting: Research Procedures in Audience, Program and Revenues. NewYork: Van Nostrand Reinhold, 1981.
Citação norma MLAFletcher , James E. Handbook of Radio and Tv Broadcasting: Research Procedures in Audience, Program and Revenues. Van Nostrand Reinhold, 1981.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.