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Communication Design and Branding A Multidisciplinary Approach /

This book gathers new empirical findings fostering advances in the areas of communication design and branding, with a special emphasis of interdisciplinary approaches showing how to combine knowledge in those fields to improve businesses in a digital, global world. Gathering original, peer-reviewed...

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Furkejuvvon:
Bibliográfalaš dieđut
Searvvušdahkki: SpringerLink (Online service)
Eará dahkkit: Martins, Nuno (Doaimmaheaddji), Raposo, Daniel (Doaimmaheaddji)
Materiálatiipa: Elektrovnnalaš E-girji
Giella:eaŋgalasgiella
Almmustuhtton: Cham : Springer Nature Switzerland : Imprint: Springer, 2023.
Preanttus:1st ed. 2023.
Ráidu:Springer Series in Design and Innovation, 32
Fáttát:
Branding (Marketing).
Interactive multimedia.
Multimedia systems.
Human-machine systems.
Branding.
Media Design.
Interaction Design.
Liŋkkat:https://doi.org/10.1007/978-3-031-35385-7
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