Artificial Intelligence and Transforming Digital Marketing

This book explores how AI is transforming digital marketing and what it means for businesses of all sizes and looks at how AI is being used to personalize content, improve targeting, and optimize campaigns. This book also examines some of the ethical considerations that come with using AI in marketi...

Szczegółowa specyfikacja

Opis bibliograficzny

Korporacja:	SpringerLink (Online service)
Kolejni autorzy:	Hamdan, Allam (Redaktor), Aldhaen, Esra Saleh (Redaktor)
Format:	Elektroniczne E-book
Język:	angielski
Wydane:	Cham : Springer Nature Switzerland : Imprint: Springer, 2024.
Wydanie:	1st ed. 2024.
Seria:	Studies in Systems, Decision and Control, 487
Hasła przedmiotowe:	Engineering mathematics. Engineering > Data processing. Artificial intelligence. Computational intelligence. Mathematical and Computational Engineering Applications. Artificial Intelligence. Computational Intelligence.
Dostęp online:	https://doi.org/10.1007/978-3-031-35828-9
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!