Marketing and Smart Technologies Proceedings of ICMarkTech 2022, Volume 2 /

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2022), held at Universidade de Santiago de Compostela, Spain, during December 1–3, 2022. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing,...

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Bibliografiske detaljer

Institution som forfatter:	SpringerLink (Online service)
Andre forfattere:	Reis, José Luís (Editor), Peter, Marc K. (Editor), Varela González, José Antonio (Editor), Bogdanović, Zorica (Editor)
Format:	Electronisk eBog
Sprog:	engelsk
Udgivet:	Singapore : Springer Nature Singapore : Imprint: Springer, 2023.
Udgivelse:	1st ed. 2023.
Serier:	Smart Innovation, Systems and Technologies, 337
Fag:	Internet of things. Computational intelligence. Artificial intelligence. Quantitative research. Internet of Things. Computational Intelligence. Artificial Intelligence. Data Analysis and Big Data.
Online adgang:	https://doi.org/10.1007/978-981-19-9099-1
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