E-Commerce Big Data Mining and Analytics

This book seeks to give readers with a preliminary but critical introduction and summary of e-commerce and big data analysis. This book introduces how to achieve data acquisition and pre-processing. Specifically, this book provides three representative and interesting scenarios to demonstrate the ap...

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Bibliographische Detailangaben
1. Verfasser: Cao, Jie (VerfasserIn)
Körperschaft: SpringerLink (Online service)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: Singapore : Springer Nature Singapore : Imprint: Springer, 2023.
Ausgabe:1st ed. 2023.
Schriftenreihe:Advanced Studies in E-Commerce
Schlagworte:
Online-Zugang:https://doi.org/10.1007/978-981-99-3588-8
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Inhaltsangabe:
  • Introduction to e-commerce big data mining and analytics
  • Acquisition and preprocessing of e-commerce big data
  • E-commerce trajectory big data mining technology
  • Fraud and anti-fraud on e-commerce platform
  • Design of recommendation system on e-commerce platform
  • Case study.