Strategic Management of Technological Innovation/

Melissa Schilling's Strategic Management of Technological Innovation is the #1 innovation strategy text in the world. It approaches the subject of innovation management as a strategic process, and is organized to mirror the strategic management process used in most strategy textbooks, progressi...

詳細記述

書誌詳細

第一著者:	Schilling, Melissa (著者)
フォーマット:	電子媒体 図書
出版事項:	[Place of publication not identified] : McGraw-Hill Higher Education (International), 2022.
版:	Seventh edition
主題:	Business & Economics/Management
オンライン･アクセス:	https://resolver.vitalsource.com/9781265657659
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