ISE Essentials of Marketing Research/

Essentials of Marketing Research uses an application-oriented approach to equip students with tools and skills necessary to solve business problems and maximize opportunities. The authors' years of practical market research experience is evidenced thorough their treatment of qualitative resear...

Descripció completa

Dades bibliogràfiques

Autors principals:	Hair, Joseph (Autor), Ortinau, David (Autor), Harrison, Dana E. (Autor)
Format:	Electrònic Llibre
Publicat:	[Place of publication not identified] : McGraw-Hill Higher Education (International), 2023.
Edició:	Sixth edition
Matèries:	Business & Economics/Marketing/Research
Accés en línia:	https://resolver.vitalsource.com/9781266389108
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!