ISE Entrepreneurial Small Business/

Entrepreneurial Small Business (ESB) focuses on traditional “main street” businesses versus high-growth firms dependent on venture capital. It presents the realities small business owners face and strategies for those starting or maintaining a small business. ESB combines the art of small business s...

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Autors principals: Katz, Jerome (Autor), Green, Richard (Autor)
Format: Electrònic Llibre
Publicat: [Place of publication not identified] : McGraw-Hill Higher Education (International), 2023.
Edició:Seventh edition
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Accés en línia:https://resolver.vitalsource.com/9781266420412
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Sumari:Entrepreneurial Small Business (ESB) focuses on traditional “main street” businesses versus high-growth firms dependent on venture capital. It presents the realities small business owners face and strategies for those starting or maintaining a small business. ESB combines the art of small business survival with the science of small business success, to provide students the tools and knowledge they need to go out and start their own small businesses.
Descripció física:1 online resource
ISBN:9781266420412