The global private health & fitness business : a marketing perspective /

For decades, sports management has not been considered a priority area of interest within sport, and there is a lack of professionalization within the multiple approaches and key performance areas in sports management. However, in recent years, the importance and impact of the sports economy in the...

Full beskrivning

Bibliografiska uppgifter

Övriga upphovsmän:	García-Fernández, Jerónimo (Utgivare, redaktör, sammanställare), Gálvez-Ruiz, Pablo (Utgivare, redaktör, sammanställare)
Materialtyp:	Elektronisk E-bok
Språk:	engelska
Publicerad:	Bingley, U.K. : Emerald Publishing Limited, 2021.
Ämnen:	Physical fitness centers > Marketing. Sports > Marketing. Business & Economics > Marketing > General. Sales & marketing management.
Länkar:	https://doi.org/10.1108/9781800438507
Taggar:	Lägg till en tagg Inga taggar, Lägg till första taggen!