How alternative is alternative? : the role of entrepreneurial development, form, and function in the emergence of alternative marketscapes /

There is a growing class of entrepreneurs who, for a range of reasons, are working to create viable alternatives to mainstream production and consumption models. Existing literature that cuts across multiple fields illustrates the unique features, challenges, and value propositions of alternative fo...

Полное описание

Библиографические подробности

Другие авторы:	Mars, Matthew M. (Редактор), Schau, H. Jensen (Hope Jensen) (Редактор)
Формат:	Электронный ресурс eКнига
Язык:	английский
Опубликовано:	Bingley, U.K. : Emerald Publishing Limited, 2022.
Серии:	Advances in the study of entrepreneurship, innovation & economic growth ; v. 29.
Предметы:	Entrepreneurship. Business & Economics > Entrepreneurship.
Online-ссылка:	https://doi.org/10.1108/S1048-4736202229
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!