APA (7th ed.) Citation

Malhotra, N. K., Sudhir, K., & Toubia, O. (2023). Artificial intelligence in marketing. Emerald Publishing Limited. https://doi.org/10.1108/S1548-6435202320

Chicago Style (17th ed.) Citation

Malhotra, Naresh K., K. Sudhir, and Olivier Toubia. Artificial Intelligence in Marketing. Bingley, U.K.: Emerald Publishing Limited, 2023. https://doi.org/10.1108/S1548-6435202320.

MLA (9th ed.) Citation

Malhotra, Naresh K., et al. Artificial Intelligence in Marketing. Emerald Publishing Limited, 2023. https://doi.org/10.1108/S1548-6435202320.