Online reputation management in destination and hospitality : what we know, what we need to know /

Reputation is considered one of the most relevant assets in business. Tourism and hospitality are no exception - visitors rely heavily on reviews and feedback found on online platforms to inform their decisions. Online Reputation Management in Destination and Hospitality's comprehensive collect...

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Bibliografiske detaljer

Andre forfattere:	Rialti, Riccardo (Editor), Kvítková, Zuzana (Editor), Makovník, Tomás (Editor)
Format:	Electronisk eBog
Sprog:	engelsk
Udgivet:	Bingley, U.K. : Emerald Publishing Limited, 2023.
Fag:	Tourism > Marketing. Hospitality industry > Marketing. Internet marketing. Reputation. Business & Economics > Industries > Hospitality, Travel & Tourism. Tourism industry.
Online adgang:	https://doi.org/10.1108/9781803823751
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