Marketing and design in the service sector : enhancing the customer experience /
Marketing and Design in the Service Sector: Enhancing Customer Experience focuses on the new perspective of design in marketing within the service sector and how the space-scape and design-scape impacts on customer experience. The authors examine the most recent research to provide a new perspective...
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| 格式: | 電子 電子書 |
|---|---|
| 語言: | 英语 |
| 出版: |
Bingley, U.K. :
Emerald Publishing Limited,
2024.
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| 主題: | |
| 在線閱讀: | https://doi.org/10.1108/9781837972760 |
| 標簽: |
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