Digitalization as a strategic tool for entrepreneurship survival and crisis management : lessons from Ukrainian MSEs /

Digitalization has recently emerged as a critical strategy for businesses to survive during disruptive times and crises. By utilizing digital tools, enterprises can enhance their communication capabilities, achieve cost savings, access new markets, implement data-driven and efficient decision-making...

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Autors principals: Holovko, Daria (Autor), Zollo, Lamberto (Autor)
Format: Electrònic eBook
Idioma:anglès
Publicat: Bingley, U.K. : Emerald Publishing Limited, 2024.
Col·lecció:Entrepreneurial behaviour series.
Matèries:
Accés en línia:https://doi.org/10.1108/9781837976812
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Taula de continguts:
  • Chapter 1. Introduction
  • Chapter 2. Theoretical background
  • Chapter 3. Research question and framework development
  • Chapter 4. Methodology
  • Chapter 5. Analysis and discussion
  • Chapter 6. Theoretical, managerial, and policy implications
  • Chapter 7. Limitations and future research
  • Chapter 8. Conclusion.