K, M. N. (2012). Marketing Research: An Applied Orientation (1st edition.). Pearson.
Chicago Style (17th ed.) CitationK, Malhotra Naresh. Marketing Research: An Applied Orientation. 1st edition. New Delhi: Pearson, 2012.
MLA citiranjeK, Malhotra Naresh. Marketing Research: An Applied Orientation. 1st edition. Pearson, 2012.
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