Cita APA (7a ed.)

R, C. D. (2006). Marketing Research: Concepts and Cases (1st edition.). Tata McGraw-Hill.

Cita Chicago Style (17a ed.)

R, Cooper D. Marketing Research: Concepts and Cases. 1st edition. New Delhi: Tata McGraw-Hill, 2006.

Cita MLA (9a ed.)

R, Cooper D. Marketing Research: Concepts and Cases. 1st edition. Tata McGraw-Hill, 2006.