Assessing the Antecedents of Ready-to-Eat (RTE) Food Purchase Intention of Urban Students
The aim of this study is to determine the factors influencing Bangladeshi university students’ intentions to purchase ready-to-eat food. 320 people took part in the study, and information was gathered using an organized questionnaire through an online survey on Facebook, a social networking site. Th...
Guardat en:
| Autors principals: | , , |
|---|---|
| Format: | Online |
| Idioma: | anglès |
| Publicat: |
Jahangirnagar University Journal of Management Research
2024
|
| Matèries: | |
| Accés en línia: | http://journals.juniv.edu/index.php/jujmr/article/view/327 |
| Etiquetes: |
Afegir etiqueta
Sense etiquetes, Sigues el primer a etiquetar aquest registre!
|