Advertising and Promotion: An Integrated Marketing Communications Perspective

Gardado en:
Detalles Bibliográficos
Autor Principal: Belch, George E.
Outros autores: Belch, Michael A.
Formato: Libro
Publicado: New York, NY: McGraw-Hill/Irwin, c2012.
Edición:9th ed.
Subjects:
Tags: Engadir etiqueta
Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!
Search Result 1

Advertising and promotion: an integrated marketing communications perspective/ por Belch, George E.

Publicado 2013
Libro
Source: McGraw Hill View in Koha OPAC JU Central Library