Advertising and Promotion: An Integrated Marketing Communications Perspective

Gorde:

Xehetasun bibliografikoak
Egile nagusia:	Belch, George E.
Beste egile batzuk:	Belch, Michael A.
Formatua:	Liburua
Argitaratua:	New York, NY: McGraw-Hill/Irwin, c2012.
Edizioa:	9th ed.
Gaiak:	Advertising Sales promotion Marketing communications
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Advertising and promotion: an integrated marketing communications perspective/ nork Belch, George E.

Argitaratua 2013

Liburua

Source: McGraw Hill View in Koha OPAC JU Central Library