Fifield, P., & Gilligan, C. (1999). Strategic Marketing Management: Planning and Control, Analysis and Decision (1st Indian ed.). Viva Books.
Citazione stile Chigago Style (17a edizione)Fifield, Paul, e Colin Gilligan. Strategic Marketing Management: Planning and Control, Analysis and Decision. 1st Indian ed. New Delhi: Viva Books, 1999.
Citatione MLA (9a ed.)Fifield, Paul, e Colin Gilligan. Strategic Marketing Management: Planning and Control, Analysis and Decision. 1st Indian ed. Viva Books, 1999.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.