Ethnography for Marketers A Guide to Consumer Research /

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Bibliographic Details
Main Author:	Mariampolski, Hy
Format:	Book
Published:	Thousand Oaks, Calif. : Sage Publications, c2006
Edition:	1st ed.
Subjects:	Marketing research. Consumer behavior. Ethnology > Methodology.
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Call Number:	658.83
Copy 1	On Shelf