Managing services marketing text and readings /

I tiakina i:

Ngā taipitopito rārangi puna kōrero
Kaituhi matua:	Bateson, John E. G.
Ētahi atu kaituhi:	Hoffman, K. Douglas
Hōputu:	Pukapuka
I whakaputaina:	Fort Worth : Dryden Press, c1999
Putanga:	4th ed.
Rangatū:	Dryden Press series in marketing
Ngā marau:	Service industries > Marketing. Customer services > Marketing. Marketing > Management.
Ngā Tūtohu:	Tāpirihia he Tūtohu Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!

IBA

Ngā taipitopito puringa mai i IBA
Tau karanga:	658.802
Tārua 1	On Shelf