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Services marketing concepts, strategies, and cases /

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Bibliográfalaš dieđut
Váldodahkki:	Hoffman, K. Douglas
Eará dahkkit:	Bateson, John E. G.
Materiálatiipa:	Girji
Almmustuhtton:	New Delhi : Cengage Learning, c2008
Preanttus:	3rd ed.
Fáttát:	Service industries > Marketing. Customer services > Marketing. Marketing > Management.
Fáddágilkorat:	Lasit fáddágilkoriid Eai fáddágilkorat, Lasit vuosttaš fáddágilkora!

Geahča maid

Services marketing concepts, strategies, and cases /
Dahkki: Hoffman, K. Douglas
Almmustuhtton: (2017)

Services marketing text and cases /
Dahkki: Verma, Harsh V.
Almmustuhtton: (2012)

Services marketing people, technology, strategy /
Dahkki: Lovelock, Christopher
Almmustuhtton: (2010)

Services marketing people, technology, strategy /
Dahkki: Lovelock, Christopher
Almmustuhtton: (2004)

Services marketing people, technology, strategy /
Dahkki: Lovelock, Christopher
Almmustuhtton: (2017)

Services marketing operation, management and strategy /
Dahkki: Nargundkar, Rajendra
Almmustuhtton: (2004)

Services marketing people, technology, strategy /
Dahkki: Lovelock, Christopher
Almmustuhtton: (2001)

Services marketing /
Dahkki: Lovelock, Christopher
Almmustuhtton: (2007)

Services marketing /
Dahkki: Lovelock, Christopher
Almmustuhtton: (2007)

Services marketing /
Dahkki: Jha, S. M.
Almmustuhtton: (2003)

Services marketing /
Dahkki: Cowell, Donald W.
Almmustuhtton: (1993)

Services marketing /
Dahkki: Cowell, Donald W.
Almmustuhtton: (1993)

Services marketing /
Dahkki: Cowell, Donald W.
Almmustuhtton: (1993)

Services marketing /
Dahkki: Cowell, Donald W.
Almmustuhtton: (1993)

Services marketing integrating customer focus across the firm /
Dahkki: Zeithaml, Valarie A.
Almmustuhtton: (2008)

Services marketing integrating customer focus across the firm /
Dahkki: Zeithaml, Valarie A.
Almmustuhtton: (2000)

Services marketing integrating customer focus across the firm /
Dahkki: Zeithaml, Valarie A.
Almmustuhtton: (2003)

Services marketing integrating customer focus across the firm /
Dahkki: Zeithaml, Valarie A.
Almmustuhtton: (2013)

Services marketing integrating customer focus across the firm /
Dahkki: Zeithaml, Valarie A.
Almmustuhtton: (2013)

Managing services marketing text and readings /
Dahkki: Bateson, John E. G.
Almmustuhtton: (1999)

The essence of services marketing /
Dahkki: Payne, Adrian
Almmustuhtton: (1995)

Services Marketing : integrating customer focus across the firm /
Almmustuhtton: (2018)

Services marketing: integrating customer focus across the firm./
Dahkki: Zeithaml, Valarie A.
Almmustuhtton: (2013)

Service Asia how the tigers can keep their stripes /
Dahkki: Wirtz, Jochen
Almmustuhtton: (2003)

Marketing and design in the service sector : enhancing the customer experience /
Almmustuhtton: (2024)

Mastering Marketing Management /
Dahkki: Cartwright, Roger
Almmustuhtton: (2002)

Principles of Marketing
Dahkki: Kotler, Philip
Almmustuhtton: (2001)

Marketing Strategy and Management /
Dahkki: Baker, Michael J.
Almmustuhtton: (2000)

Marketing for Hospitality and Tourism /
Dahkki: Kotler, Philip
Almmustuhtton: (2002)

Marketing management /
Dahkki: Kotler, Philip
Almmustuhtton: (2007)

Marketing management /
Dahkki: Kotler, Philip
Almmustuhtton: (2013)

Business Marketing /
Dahkki: Gross, Andrew C.
Almmustuhtton: (1993)

Business Marketing /
Dahkki: Bingham, Frank G., Jr
Almmustuhtton: (2005)

Service management and operations /
Dahkki: Haksever, Cengiz
Almmustuhtton: (2003)

Marketing management analysis, planning, implementation, and control /
Dahkki: Kotler, Philip
Almmustuhtton: (1997)

Principles of Marketing (part-1)
Dahkki: Kotler Philip
Almmustuhtton: (2012)

Principles of Marketing (part-2)
Dahkki: Kotler Philip
Almmustuhtton: (2012)

Marketing Management /
Dahkki: Kotler, Philip
Almmustuhtton: (2003)

Marketing Management /
Dahkki: Kotler, Philip
Almmustuhtton: (2000)

Marketing Management /
Dahkki: Kotler, Philip
Almmustuhtton: (2000)