Verma, H. V. (2012). Services marketing: Text and cases (2nd ed.). Pearson Education India.
Citace podle Chicago (17th ed.)Verma, Harsh V. Services Marketing: Text and Cases. 2nd ed. New Delhi: Pearson Education India, 2012.
Citace podle MLA (9th ed.)Verma, Harsh V. Services Marketing: Text and Cases. 2nd ed. Pearson Education India, 2012.
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